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Trade Secrets Archives

Don't overlook social media when protecting trade secrets

The use of social media has become second nature to most of us in today's world. We have all become so accustomed to using social media that we may post content online without even thinking about it. In most cases, this practice is harmless, but if an employee posts content related to work without a second thought, it may compromise your trade secrets.

Trade secret protection when an employee exits your company

Employees will come and go in all types of California industries. This is a fact that most company owners understand all too well. You likely already know how important it is to protect your trade secrets through the hiring process and for the duration of employment. However, you should also understand how to protect your secrets through the exit process as well.

Protect your trade secrets or prepare for litigation

Protecting your company's trade secrets could be the difference between being a one-of-a-kind business or one with many copy cats. Trade secrets can be anything from a method to make a product to a recipe that has been passed down for generations. Protecting that trade secret is vital to the company's continued success.

What does the term trade secret really mean?

The intellectual property arena comes with a great deal of terminology such as patents, copyrights, infringement and yes, trade secrets. This can be confusing to someone just getting started. The term "trade secrets" in particular has a lot of room for self-interpretation. It is important for those interested in protecting their intellectual property in California to find out just what this term means.

Patents vs. trade secrets: Deciding which option is best for you

When it comes to protecting your intellectual property, you have two powerful options at your disposal. You can file for a patent or you can opt to license your property as a trade secret. Both of these choices are valuable, but how can you know which option is best for you?

Uber gets no relief in court, even after firing ex-Waymo engineer

May was a tough month for all involved in the trade secrets infringement case brought by Waymo, Google's self-driving car division, and Uber, which is also developing self-driving technology. The problem is that Uber hired a former engineer from Waymo to run its self-driving car project, and that engineer may have pilfered Waymo's trade secrets.

Did Uber know the Waymo engineer it hired would bring secrets?

Ride-sharing giant Uber is in the midst of a hard-fought battle to get ahead in the exciting field of autonomous vehicle technology. Unfortunately, a judge has just ruled that it took the contest a bit too far when it hired a former engineer from Waymo, Google/Alphabet, Inc.'s self-driving vehicle unit.

What can I do to protect my business trade secrets?

One challenge of running a business is knowing whether or not it's right to pursue a particular strategy. In the area of intellectual property, California law provides protections for a wide array of things making it hard sometimes to identify how to categorize an asset. Is it a trade secret? Maybe it's something that needs patenting. What's the best way to protect a company's asset value?

Stolen laser tech at center of Google, Uber dispute

Uber has been a dominant force over the last seven years, becoming the future of the taxi industry -- and in turn, ruining the taxi industry. But there are still plenty of legal questions surrounding the company's procedures and compliance. One way that Uber is trying to move forward is with self-driving cars. It seems clearer by the day that autonomous vehicles will be the way we travel in the future. Uber is building and testing a fleet of self-driving cars to use on city roads.

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To protect your valuable idea, contact our lawyers at Costello Law Corporation to set up an initial consultation. We are ready to assist you in any intellectual property issue.

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Costello Law Corporation
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