For food producers, the recipe for a certain food is often the most valuable thing that they own. Anyone can make a similar food, but no one can make that same exact dish. It's that unique blend that allows the company to thrive.
How long will your copyright last?
You're an artist. Maybe you write songs or novels, for instance. You love to create.
Your company's most valuable asset
Ask a business owner from 100 years ago what their number one asset was, and you would have probably been told it was their employees. That was true in a day when many people started and ended their working careers with the same company.
Why might a trademark application be denied?
LeBron James of the Los Angeles Lakers recently tried to trademark the term “Taco Tuesday.” This came after he posted several videos on social media that showed James celebrating ‘Taco Tuesday’ events with his family and friends.
Creative trademarks are strongest
If you try to trademark a business or product name, your trademark can be either strong or weak. Since you want the strongest mark possible, it's important to consider what factors play into this.
Copyright case leads to record verdict but small payout
A recent copyright case between Xceligent and CoStar has finally come to a close after years of proceedings. It set a record with the award given out: $500 million. However, the money that will be paid by the insurance company involved in the suit is much lower, at just $10.75 million.
