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Trademark Law Archives

'Bitcoin' gets trademarked

Bitcoin is a type of cryptocurrency that investors often buy and sell online. It is the original cryptocurrency, though many more coins have been created since, and this digital currency is still generally thought of as the most well-known and the most robust.

Did you know that trademarks can't include certain words?

Customers often remember unique trademarks. You may even find that companies will come to you and ask to license your mark if it's well-recognized or admired by others. Shear recognition and licensing deals can make your trademark quite valuable. Knowing what types of words you can use when registering your trademark is the first step in crafting a mark that others will remember.

Does your California company need a trademark?

Having a trademark is an important tool for branding your business. It makes your business stand out as recognizable and distinct from other companies. This type of intellectual property (IP) rights can prove to be quite valuable. A trademark owner can demand that any violator of their IP rights cease and desist their unauthorized actions. They can also sue them in civil court if they're unwilling to do so.

What exactly is trademark dilution?

If you own a widely-recognized trademark, then the last thing that you'd probably want to happen is for it to be applied to products that don't fit in with your standard offerings or ones that live up to the quality standards that you've set for your business. This could all decrease the value of your trademark and therefore Roseville company's net worth. Trademark dilution is one of many factors that can cause this to happen.

What an effective logo must have

Designing a logo is not easy. You want something that really fits with your brand and your vision. You know that it helps to build brand identity, so you absolutely do not want to change it after you decide on it. That could set you back dramatically. As such, this is an area where you cannot make a mistake.

Trademarks get denied based on potential confusion

Trademarks get denied for all manner of reasons. In some cases, the government determines that the person who filed for a mark has actually stolen their design from someone else. In other cases, another party simply applied for the trademark first. The list goes on and on.

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To protect your valuable idea, contact our lawyers at Costello Law Corporation to set up an initial consultation. We are ready to assist you in any intellectual property issue.

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Costello Law Corporation
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Roseville, CA 95661

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